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1.1 Choosing the perfect Gin

1.1 Choosing the perfect Gin

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A PREMIUM GIN IS THE CRUCIAL FIRST STEP TO CREATING AMAZING COCKTAILS For a great gin cocktail, you first need a great gin. One that will give body and length to the drink, but also stand up to the flavours of liqueurs and juices. Ludlow Dry Gins are proper, grown-up spirits that will instantly elevate […]

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1.2 The best Vermouths

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VERMOUTHS ARE ESSENTIAL BOTTLES FOR MAKING GREAT GIN COCKTAILS A couple of bottles of vermouth are staple ingredients of any gin bar. Whether dry or red, these herbaceous and aromatic fortified wines pair amazingly with the complex set of botanicals found in a quality gin. Originating in Italy, red vermouth was a medicine prescribed to […]

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1.3 The best bitters

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SOMETHING BITTER PERFECTLY PAIRS WITH A PREMIUM GIN On my bar, I have a line of little bottles containing an elaborate array of flavoured bitters. There is a whole world of bitters, each with a unique and historic relationship with gin. Pride of place goes to the iconic Angostura Bitters with its oversized label and […]

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1.4 Fruity options

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THESE ARE THE BOTTLES THAT WILL SET YOUR BAR APART FROM EVERYONE ELSE’S Now that you have your ‘grown-up’ vermouths and bitters, there is no shame in experimenting with something fruity, or just a little bit unusual. Supermarket shelves are lined with sugar-packed, syrupy and artificial liqueurs that have no right to be mixed with your premium gin. Britain […]

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1.5 Get your bits out

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THE LAST THREE ESSENTIAL INGREDIENTS YOU’RE GOING TO NEED FOR HOME MIXOLOGY Once you’ve got your essential bottles, there are three more ingredients that you’ll find keep popping up throughout our recipe suggestions. Exotic citrus fruits have long been associated with cocktails, but their sharp, acidic tartness means that they tend to be accompanied by a sugar […]

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1.6 Show me your gear

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YOU DON’T NEED A WHOLE GIFT SET OF KIT TO START MAKING COCKTAILS AT HOME Tom Cruise tossed and flipped his bottles, but did he ever actually shake his cocktails? If you’ve been inspired by the 1988 ‘hit’ Cocktail, you’ll be relieved to learn that all that tossing around is not a necessity for great cocktails. […]

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1.7 Choosing your glass

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LOOKING GOOD AND TASTING GREAT – CHOOSING THE RIGHT GLASS FOR YOUR COCKTAILS A pint glass might come in handy when making cocktails but you don’t want to find yourself drinking from one. At least, not at the start of the night. Great tasting cocktails taste even better when drunk from the correct glass. Numerous studies in […]

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2.1 Perfectly served G&T’s

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LEARN HOW TO MAKE THE PERFECT SERVES FOR ALL THE LUDLOW DRY GINS What’s the best way to make a gin and tonic? Take your glass and add a measure of gin before scooping in lots of ice. Then, add your garnish and pour the tonic over it, washing that amazing fresh vitality all the way down […]

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2.2 Proper pink gin

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FIND OUT WHY PINK ALWAYS MAKES THE BOYS WINK! Let’s make this clear straightaway: when I say ‘Pink Gin’, I’m not talking about sticky, fruity, Barbie-doll drinks. I’m talking about the real thing. Proper, big-boy, Pink Gin. This cocktail, much like a Gimlet, has origins out at sea. British Navy crew suffering from sea sickness were prescribed […]

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2.3 Gin and Vermouth

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LEARN HOW TO MAKE THE BEST MARTINI, MASTER A MARTINEZ, AND PLAY WITH BLONDS If you are keen to make a super simple, fast cocktail with lots of heritage, look no further than the original Gin&IT recipe. This cocktail breaks all the rules. Italian (‘IT’) red vermouth was traditionally sloshed into a tumbler with a […]

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2.4 The negroni family

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SOMETHING DRY, SOMETHING SWEET, SOMETHING BITTER… IN EQUAL PARTS The bittersweet, yet refreshing and full-bodied Negroni is a stunning example of the classic gin cocktails that are currently returning to fashion. No longer are bartenders distracted by the vast array of magical gin flavours that dominated hen parties of the 20teens. Instead, we are focusing […]

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2.5 Adding some bubbles

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THERE’S ALWAYS AN EXCUSE FOR A BIT OF FIZZ. I’m sure many people had a similar introduction to the bubbly stuff – New Year’s Eve with your Auntie filling up your plastic cup with fizzy brut. I’ve loved sparkles ever since and always insist on having a bottle in the fridge, ready for any occasion. […]

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2.6 Scintillating citrus drinks

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LEARN TO MAKE THREE OF THE BEST ZINGY, CITRUS COCKTAILS Gin has a number of classic pairings; vermouth, bitters, and sparkling wine to name a few. A quality gin blends well with these companions because of its complex mix of botanicals. There is one more pairing to add to the list: citrus. Lemon, pink grapefruit, and orange peel feature […]

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2.7 Fabulously fruity cocktails

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TWO SEXY DRINKS AND THE TRICKS FOR USING EGG WHITES IN COCKTAILS There are times in the week when everyone feels a bit fruity. A bit naughty. At these times, I grab my bottles of Ludlow Dry Gins, reach for some British liqueurs and shake. Or sometimes, I just pour it all out over ice. […]

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2.8 Coffee concoctions

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THE EASIEST ESPRESSO MARTINI, THE RUSSIAN DOLLS AND ANOTHER NEGRONI Cocktail bars are run on coffee. Whether it’s Espresso Martinis on Saturday nights, or strong black coffees for the morning meetings, coffee is an essential. Along came the cold brew craze, and I was excited to see how I could get my coffee fix without […]

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3.1 Herb garden cocktails

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LEARN HOW TO MAKE COCKTAILS WITH FRESH HERBS When people think of herbs that go in cocktails, most limit themselves to mint. But there is a whole world of magnificent drinks made with a whole range of herb garden essentials. I’m going to introduce you to some amazing and unexpected flavour combinations. It will require […]

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3.2 Bottomless Brunch

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HOW TO MAKE A TASTY TREAT FOR THE MORNINGS AFTER THE NIGHTS BEFORE Cocktails should be drunk at any hour of the day. I always wonder why some of those amazing rooftop and riverside bars don’t open until after lunch. Sometimes, the best way to start the day is with a drink in your hand, […]

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3.3 Some like it hot

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LOOKING TO HEAT THINGS UP? CHECK OUT THESE HOTTIES When you use ice to chill gin, the ice melts slightly, diluting the alcohol content and allowing the flavours of the spirit to be expressed without the ‘burn’ of alcohol. Interestingly, if you heat gin, you’ll begin to boil off the alcohol, leaving a more intensely […]

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3.4 Sharing punches

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LEARN HOW TO MAKE SOPHISTICATED PUNCHES TO KEEP THE COCKTAILS FLOWING A punch, or sharer cocktail, is a great way to cater for the masses. Unfortunately, punches have a reputation for being sickly sweet affairs, full of orange juice and cheap spirits. This doesn’t have to be the case. By using a Ludlow Dry Gin, […]

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A garden party for six

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WE ARE ALMOST THERE, FOLKS! THE FIRST EASING OF LOCKDOWN RESTRICTIONS IS JUST A FEW DAYS AWAY AND IN TODAY’S EMAIL I WANT TO CREATE THE PERFECT GARDEN PARTY FOR SIX. IMAGINE A BEAUTIFUL SPRING EVENING, A FIRE PIT BURNING AWAY, MUSIC PLAYING AND YOUR FIRST GROUP OF LOVED ONES WITH YOU — ACTUALLY IN […]

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Ludlow Gin returns to the Three Choirs Festival

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THIS WEEKEND SEES THE EAGERLY-AWAITED RETURN OF THE THREE CHOIRS FESTIVAL. HAVING CELEBRATED ITS 300TH ANNIVERSARY IN 2015, THE THREE CHOIRS FESTIVAL IS THE LONGEST RUNNING NON-COMPETITIVE CLASSICAL MUSIC FESTIVAL IN THE WORLD. ROTATING BETWEEN THE BEAUTIFUL ENGLISH CATHEDRAL CITIES OF HEREFORD, GLOUCESTER AND WORCESTER, THE FESTIVAL HOSTS AN ANNUAL, WEEK-LONG, SUMMER PROGRAMME PACKED WITH […]

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Creating our new Platinum Jubilee Earl Grey Gin

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Last year I identified a superb source of dried bergamot – it’s surprisingly rare, well most of it does go into tea after all.

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