The story behind our Coronation Rose Gin What’s the story behind our coronation inspired gin? I think it is one of my finest creations. Well, there are the themes that you might expect: the Rose and Crown, purple paper reflecting the coronation robes, gold foil representing the crown, the Royal cypher; but at Ludlow Distillery, […]

The story of our collaboration with the Royal Philharmonic Orchestra As I write this blog, I’m travelling by train to attend the opening concert of the Royal Philharmonic Orchestra season in London. We’ve been on something of a journey of discovery together this last six months, and we are relishing the opportunity to create a […]

WHY LUDLOW IS SO SPECIAL TO US? I mentioned briefly in an earlier article how Ludlow came to be so special to me. The fuller story stretches far back to when I was a mere 19-year-old student. I met my future husband when I was at university; he’d recently been appointed as assistant organist at […]

A PICTURE IS WORTH A THOUSAND WORDS… As you will have picked up, I respond to brands with depth and story; I connect to people who create things with passion. Having created our house style, we needed to bring our gin brand to life. In the age of social media, we’re all just a step […]

A SERIES OF HAPPY ACCIDENTS… Creating a brand is no mean feat. We’ve all seen examples of brands that seem to appear from nowhere, strike a chord with us, make an emotional connection – and that’s it, we’re part of the tribe. Many people have tried to define how to create a brand; ultimately though […]

HERE’S THE STORY BEHIND OUR FOUR CLASSIC DRY GINS… Creating any gin is a fascinating process. Gin has seen a huge revival in recent years, but in my humble opinion, all that glistens is not gold. It’s all too easy to create a cheap product, almost certainly with added flavour, or colour, or even ground-up […]

AFTER THE IDEA COMES HARD GRAFT AND PERSEVERANCE… A challenge has never daunted me, I lost count growing up of the number of times I would be told ‘you can’t possibly do that’; cue pause for thought, smile on face, proceed until guilty party proved wrong. There’s a lot to do getting from an idea […]

MY ‘EUREKA’ MOMENT, AND A LITTLE BACKGROUND… So here goes – how I came to create Wardington’s Orginal Ludlow Dry… The ‘eureka’ moment actually happened in Cornwall, Christmas 2017; think post belated Christmas family lunch with the in-laws and you’ll get the picture. I ought to explain that both my husband and I are professional organists […]

A LITTLE OVERVIEW OF THE STORY OF HOW WE CREATED WARDINGTON’S ORIGINAL LUDLOW DRY GIN To celebrate our second anniversary, I’ve finally had my arm twisted into writing some blogs about our journey so far. Give me a drink and some company and I’ll happily chat for hours, so grab yourself a G&T and hopefully you’ll […]

CREATING A NEW GIN IS ALWAYS A JOY AND A PLEASURE… This particular creation, the Philharmonia Seville Orange & Cassia Gin, has had a gestation for almost nine months. Finally we’ve reached the public launch – it’s exciting to say the least. The Philharmonia Orchestra is something of a national treasure, and one with which […]

Last year I identified a superb source of dried bergamot – it’s surprisingly rare, well most of it does go into tea after all.